1. Early symbols established a form of
communication. The Phoenicians developed an alphabet we use today evolved from
visual symbols meaning different sounds.
2. Products (such as tobacco, medicine bottles and
books) were being wrapped in paper with the owner’s names and designs o
them. This was known as one of the
earliest examples of packaging design.
3. This apple add shows how many different
components can be used with the product.
4. The design showed what family made the product,
and to show where it was made.
5. It was derived from the practice using a hot
branding iron to put on cows to tell which cow belonged to what owner.
6. Industrial plastics, wax seal packages and
hermetically sealed containers.
7. Products were being made faster and there had to
be consumer warnings and information on all the packaging.
8. The growth of the supermarket and prepackaged
food.
9. The package had to provide information, not
conceal, freshness, safety.

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